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Lamborghini Road Monument

Deadline 2nd November 2016

CASH PRIZE 20.000 €

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Brief

Visionary, cutting-edge, pure: these are the values that currently characterize Automobili Lamborghini S.p.A. (“Automobili Lamborghini”). Since 1963 this company does not create cars but four-wheeled dreams, design and engineering masterpieces that reached every continent and became legendary in the world because of their visionary and pioneering features. 

An international legend with an Italian heart. A legend that, starting from 2018, will be enriched by a further exciting chapter. 

Made in Italy and known as the “Urus” project, the third model of the House of the Bull will soon be leading the market as the new Made in Italy luxury icon: a supersport car among the SUVs. 

In order to celebrate this event, along with a new enlargement of its base, Automobili Lamborghini intends to innovate the places of the legend inviting all the designers to imagine two monumental landmarks at the entrance of its historic plants. 

How to reflect the character and the values of one of the most renowned and valued brand of the international scenario in an architectonic installation?

How to architecturally interpret the DNA of one of the most representative brands of the automotive history?

This is the challenge of Lamborghini Road Monument, the competition of Automobili Lamborghini to build two architectonic landmarks aimed at marking the entrances of Sant’Agata Bolognese and its plant. Two landmarks to celebrate the legend and sculpt in matter the history of speed, power and innovation. 

Aimed at creating an internationally known intervention, Lamborghini Road Monument will soon mark contemporary architecture significantly. Moreover, it will give the opportunity to value the talent of the designers working for the House of the Bull, which is one of the most prestigious and renowned brands in the world.

Lamborghini thanks all the designers who will take part in this challenge.

 

Prizes

1° PRIZE

12.000 € + CONSTRUCTION

All the awarded proposals will be transmitted to architectural magazines and websites + international exhibitions  + 1 year subscription CASABELLA. 

2° PRIZE

4.000 €

All the awarded proposals will be transmitted to architectural magazines and websites + international exhibitions  + 1 year subscription CASABELLA. 

3° PRIZE

2.000 €

All the awarded proposals will be transmitted to architectural magazines and websites + international exhibitions  + 1 year subscription CASABELLA. 

n. 2 GOLD MENTION

1.000 €

All the awarded proposals will be transmitted to architectural magazines and websites + international exhibitions  + 1 year subscription CASABELLA. 

10 HONORABLE MENTIONS

All the awarded proposals will be transmitted to architectural magazines and websites + international exhibitions  + 1 year subscription CASABELLA. 

30 FINALISTS

All the awarded proposals will be transmitted to architectural magazines and websites + international exhibitions  + 1 year subscription CASABELLA. 

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Jury

faq

Concerning the "at least 3 significative details" required in the A3 layout, should they describe only one of the two roundabouts?

No, the "at least 3 significative details" required in the A3 layout should exhaustively describe both roundabouts. The more details and information  the project includes, the better the jury will be able to evaluate the actual feasibility and quality of the project itself.

Would you please better explain the restriction on the height of the installation?

The project should take any possibile fall/overturning of the installation into account. For that reason, any structure conceived within the roundabout should keep a distance at least equal to its own height from the limit of the area. For example, an installation 6m high should be placed at a distance of at least 6 m from the limit of the roundabout; while an installation measuring 7m in height should keep a distance of at least 7m from the limit of the competition's area. 

 

Is it allowed to conceive exactly the same installation for both roundabouts?

 

Yes, it is, as long as both installations are conceived in full compliance with the dimensions' rules specified in the announcement.

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